(Supplied by Tennis World USA)
Novak Djokovic and Elena Rybakina, the final 12 months’s Wimbledon conquerors, acquired restricted house within the newest promotional marketing campaign launched by the English grand slam. The 2 champions’ names weren’t talked about in any respect within the description of the marketing campaign they usually appeared for about 1 second within the promo trailer.
Right here is the outline of the marketing campaign as featured on Wimbledon’s official web site: “The 2023 Wimbledon marketing campaign, ‘At all times Like By no means Earlier than’, appears to the way forward for ‘The Championships’ whereas honouring its iconic historical past, contrasting the custom of SW19 with a brand new period of gamers making their mark on the sport.
Spearheading the marketing campaign is a rousing trailer which fuses a combination of archive footage, illustration, animation and pictures to reimagine historic Wimbledon moments as timeless, epic filmic posters. Every montage heroes and immortalises iconic Wimbledon moments from the likes of Serena and Venus Williams, Roger Federer, and Rafael Nadal, Bjorn Borg and John McEnroe juxtaposing them with modern historical past makers and rising stars like Coco Gauff, Nick Kyrgios, Ons Jabeur and Alfie Hewett.
The trailer recognises the historic and career-defining moments which have taken place on the world’s most prestigious tennis stage, Wimbledon. Established tennis heroes take a bow, and the viewer is invited to have interaction with a brand new technology of tennis expertise who’re prepared to interrupt the mould and re-write the report books.”
Tennis followers noticed unfairness
Listed here are among the YouTube reactions to the promotional video from tennis lovers around the globe:
“I assumed the British have been all class, they’re proving me fallacious repeatedly.
The disrespect for 7 instances champion Nole is appalling.”
“I’m so unhappy that Novak is now not taking part in. I hope Federer wins this title in 2023 and beats Borg within the finals!” “Its the stuff like this and plenty of extra that I cheer for Djokovic much more.
And he promptly delivers. 2019 is an eternal wound to haters.”
“The place is Djokovic… that is mainly against the law.” “How shameful and what a shame for many who made this video and those that authorized it. This video proves as soon as once more the disrespect and hatred in the direction of Novak Djokovic.
Your abuse and hatred is the meals for Djokovic to be even higher and break extra information.”