Travis Kelce has admitted the NFL could also be placing an excessive amount of give attention to the connection between himself and Taylor Swift.
Swift has been in attendance to observe two of Kelce’s video games for the Kansas Metropolis Chiefs this season, though they haven’t confirmed they’re in a romantic relationship. Everybody seems to profit from the eye: gross sales of Kelce’s jersey gross sales have surged, the NFL’s viewing figures amongst youthful folks have risen and advertisements for Swift’s new movie have been broadcast throughout video games.
However on the most recent episode of the podcast he hosts along with his brother, New Heights with Jason and Travis Kelce, the Chiefs star mentioned he thinks the NFL must “relax”.
Requested in regards to the league’s consideration Kelce mentioned: “I feel it’s enjoyable after they present who was on the sport. I feel it brings slightly bit extra to the environment, brings slightly bit extra to what you’re watching. However on the identical time, I feel … They’re overdoing it slightly bit, for positive, particularly my scenario. [But] I feel they’re simply attempting to have enjoyable with it.”
Elements of NFL reveals have turn into little greater than broadcasters trying to crowbar as many Swift music lyrics as potential into their evaluation, usually leaving no clean house for soccer. The NFL’s bio on X after Sunday’s Chiefs sport learn: “NFL (Taylor’s Model)”.
Jason Kelce advised his brother that in Sunday’s sport in opposition to the Jets, cameras had reduce to Swift’s luxurious suite at MetLife Stadium 17 instances.
“Rattling, that’s loopy,” Travis Kelce mentioned. “That’s like as soon as a drive.”
Some cynics have implied the connection between a pop star with a movie and tour to advertise and some of the bankable gamers in a league identified for its rampant commercialism will not be fully real. The backlash has been sufficient that the NFL sought to defend itself on Wednesday.
“We often change our bios and profile imagery based mostly on what’s occurring in and round our video games, in addition to culturally,” the NFL, which has annual revenues of $12bn, mentioned in a press release. “The Taylor Swift and Travis Kelce information has been a pop cultural second we’ve leaned into in actual time, because it’s an intersection of sport and leisure, and we’ve seen an unimaginable quantity of positivity across the sport.”
The league’s X bio now reads “turning up in Tottenham”, a reference to Sunday’s Jacksonville Jaguars-Buffalo Payments sport, which can happen in London.