The RED Bull will launch the primary REBL CUSTMS look of the season for Oracle Crimson Bull Racing because the Group’s newest livery to kick off a trio of one-off appears for the RB20 in 2024.
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A member of The Paddock has redesigned Max and Checo’s vehicles for the British GP as a part of the Group’s Eternally Rebl marketing campaign, which celebrates 20 years of Crimson Bull in Method One.
Powered by Oracle, The Group constructed a easy but state-of-the-art REBL CUSTMS configurator designed to make sure everybody, in every single place, might have a canvas to unlock their creativity in 2024.
REBL CUSTMS arms followers the wheel to your complete automobile as a canvas, permitting them to choose from a bespoke toolkit of patterns, colors and sticker packs. All this, whereas encouraging designers to plan a livery that may complement the races, the Group will run REBL CUSTMS, which appears at this season: Britain, Singapore, and america. Historic Group liveries encourage the customisation patterns obtainable within the configurator from 20 years of racing across the globe and supply a bespoke set of race-specific stickers to offer distinctive personalisation for every Grand Prix.
The above has meant an overhaul of the World Champions’ typical distinctive type and palette – Oracle Crimson Bull Racing will roll out racey in crimson at Silverstone. The design of the RED Bull, painted in Stallion Crimson and imagined by Chalaj Suvanish from Thailand, takes inspiration from the Group’s 2015 one-off and iconic pre-season testing livery, The Camo Bull.
CEO and Group Principal Christian Horner mentioned: “Following the success of our customised fan liveries final 12 months, we’re proud to be working fan-designed liveries as soon as once more on our vehicles for 2024. REBL CUSTMS has handed our most loyal supporters a particular canvas within the RB20 and The Paddock has introduced their imaginative and prescient to life. Our followers sit on the coronary heart of all we do, and I’m thrilled they get to play such an essential half in our journey. I watched all of the entries roll in, and it was unbelievable to see the ingenuity and creativity of The Paddock members come to life in such an expressive method. In our twentieth season within the sport, it’s a well timed tribute to years passed by, and I can’t wait to see the RED Bull cost out at Silverstone this weekend.”
Winner of the primary REBL CUSTMS spherical of 2024, Chalaj Suvanish, mentioned: “I needed to enter the REBL CUSTOMS competitors as a result of the possibility to design a livery for my favorite Group is a once-in-a-lifetime alternative. I’ve been so fortunate to have received, and now I get to see a race in actual life, and I can’t fairly imagine it; not solely do I get to attend an F1 race, I get to see the automobile I customised on monitor! I used crimson within the automobile’s design to signify the spirit and power depicted within the Crimson Bull emblem and took inspiration from the way in which flow-vis paints are utilized in aerodynamic testing. I really like watching Oracle Crimson Bull Racing win, and I can’t describe how it might really feel to see them win in my livery.”
RED Bull is not going to simply redesign the RB20 for the weekend; there shall be a full branding takeover of the Oracle Crimson Bull Racing storage and social media platforms, and Sparco racesuits shall be impressed by the one-off livery.
Eternally Rebl was created to spotlight the position of Crimson Bull tradition in growing a group that has continued to push the boundaries of the game since its F1 debut on the 2005 Australian Grand Prix. Eternally Rebl will see the Group develop a sequence of particular occasions and activations all year long, every designed to carry followers nearer to the Group and its 20-year historical past. Eternally Rebl is meant to place the Group’s trustworthy followers on the coronary heart of the celebrations.
