It seems Max Verstappen doesn’t eat, sleep, and bathe completely in his Purple Bull staff equipment. The four-time world champion and polo shirt connoisseur is now the worldwide ambassador of clothes label AlphaTauri.
The style model was based in 2016 as an extension of the Purple Bull empire, and later turned the title sponsor of the power drink conglomerate’s junior F1 staff. Though he’s famously prevented making the sorts of stand-out sartorial decisions that fellow drivers pull on for the paddock, Verstappen could be the right face for the model as a result of he really wears the garments. Actually, it’s nearly the one factor he dons when he isn’t in his navy blue staff equipment.
In a press launch asserting the partnership, Verstappen mentions how a lot it dovetails together with his utilitarian strategy to garments. “[AlphaTauri’s] dedication to combining fashion with performance matches completely with my life-style, each on and off the observe,” he is quoted as saying. “Truthfully, I take advantage of it in every single place I am going.”
Max Verstappen poses in AlphaTauri
Photograph by: Purple Bull Content material Pool
Verstappen followers seeing his Instagram announcement echoed the same sentiment. “Even when Max does not put on staff equipment, it is nonetheless technically made by Purple Bull,” one commenter wrote. One other chimed in, “I did not notice it was max, the place’s the redbull shirt.” Even Lando Norris jumped within the feedback part, writing, “no approach????” — presumably caught off guard by the 27-year-old Dane sporting a sport coat.
It is uncertain the ambassadorship results in a giant change in Verstappen’s fashion — the reigning driver’s champion accepted a prize on the latest Autosport Awards whereas rocking an AlphaTauri tee, and the model does not make a single sleeveless model.
Followers have been shocked to see Verstappen rocking one thing apart from his staff equipment
Photograph by: Purple Bull Content material Pool
Verstappen’s new gig with AlphaTauri got here with a couple of phrases on his upcoming season, too. Per the press launch, he waxed enthusiastically about profitable his fourth title, calling it a “dream” — then went on to share some hopes for the 2025 season:
“I’m excited to be working with a brand new teammate, Liam. I feel the entire staff is happy and waiting for this season. Final yr has been difficult at occasions. In fact we had a number of good moments, additionally some robust moments, and I hope we could be a little extra secure and a bit of extra all-around all through the 2025 season.”
On this article
Emily Selleck
System 1
Tradition
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