LIV Golf introduced Thursday a partnership with Las Vegas-based agency U.S. Integrity to observe the betting market, educate its members and make the most of know-how to identify improper playing on its occasions.
LIV Golf chief working officer Lawrence Burian mentioned in a launch that the partnership is vital as the brand new worldwide tour makes an attempt to extend its presence within the betting area.
“Establishing the very best requirements in all features of our competitors processes and operations is of main significance to LIV Golf,” Burian mentioned. “Much like many high sports activities leagues, working with industry-leading companions like U.S. Integrity demonstrates our dedication to making sure gaming integrity inside our sports activities.”
The take care of LIV Golf provides to U.S. Integrity’s rising community of companions, together with skilled and collegiate sports activities leagues, sportsbooks and state gaming regulators. U.S. Integrity will present compliance providers and provides LIV Golf entry to Prohibet, a know-how that detects prohibited bettors making an attempt to wager on occasions.
“Combining Prohibet’s cutting-edge encrypted knowledge switch system with LIV Golf’s dedication to preserving sports activities integrity will improve the transparency and reliability of their sports activities betting operations,” U.S. Integrity founder and CEO Matt Holt mentioned within the launch.