Jeremy “Twitch” Stenberg received his nickname when he was little after being identified with Tourette syndrome. Regardless of the dysfunction and the accidents he went on to maintain as a motocross rider, he went on to change into a five-time X Video games gold medalist and brief course off-road champion.
In recognition of his profession, Polaris launched a brand new collection titled Powerful Doesn’t Give up that targeted on him for its pilot episode. The episode premiered on Tuesday.
“If I needed to outline toughness, I say toughness is extra psychological for certain,” started Stenberg within the video. “Bodily is no matter. You will get harm and cry about it and be okay in an hour, however when you’re not mentally robust, you’re not going to get something achieved.”
Powerful Doesn’t Give up will comply with athletes and people who overcame troublesome instances of their lives, which Polaris feels is mirrored within the expertise used of their Polaris RZR and different autos.
“That very same relentless spirit fuels Polaris in all the things they do,” reads a Polaris assertion. “They don’t simply construct machines: they innovate and evolve always. Polaris’ Powerful Doesn’t Give up marketing campaign highlights not solely the tales of its athletes and house owners but additionally the model’s unwavering dedication to producing the hardest, most sturdy machines within the trade. Analysis and Improvement are always pushing the boundaries, rigorously testing our merchandise to make sure that they stand up to probably the most excessive circumstances. From the roughest trails to the hardest competitions, Polaris autos are constructed to final.
“Polaris’ drive to innovate mirrors Jeremy’s personal journey of resilience. Simply as he refuses to be held again by his accidents or challenges, Polaris regularly strives to good the subsequent era of off-road autos—machines that embody grit, endurance, and reliability. It’s why our race groups, companions, and riders belief Polaris, regardless of how exhausting the circumstances.”
Certainly, Stenberg suffered a rash of accidents all through his profession from crashes and falls. Within the video, he recalled one accident at X Video games XVII that resulted in a damaged again, tibia, fibula, and talus, which he described as “in all probability the toughest one to come back again from.” Though restoration was troublesome, he returned to kind with two extra gold medals in Moto X Finest Whip in 2012 and 2013.
Total, Stenberg went on to win seventeen X Video games medals from 2005 to 2014. He has additionally dabbled in brief course off-road, successful the 2010 Lucas Oil Off Street Racing Collection‘ Tremendous Lite championship and competing within the Stadium Tremendous Vehicles at X Video games Austin 2015.
