Girard-Perregaux and Aston Martin have fun a three-year affiliation, 5 unique limited-edition watches and the start of a brand new cycle of inventive collaboration on and off observe.
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The Aston Martin Aramco Components One Staff is happy to announce the renewal of its partnership with Swiss luxurious watchmaker Girard-Perregaux. This revolutionary partnership’s renewal showcases an urge for food to drive each manufacturers and the collaboration ahead.
The Girard-Perregaux and Aston Martin Aramco partnership has yielded three fruitful years on the observe, on the highway, and the wrist, with each corporations accelerating their product and activation programmes.
Having first partnered with Aston Martin for its return to the Components One grid in 2021, the staff has gone from energy to energy. The 2023 season was the end result of its finest season, with eight podiums and 280 factors to complete fifth within the Constructors’ Championship.
The staff will proceed to proudly put on the Girard-Perregaux brand because it prepares to debut the AMR24 this month forward of pre-season testing and the F1 season opener in Bahrain.
Lawrence Stroll, Aston Martin Aramco Components One Staff Govt Chairman, stated:
It’s been a outstanding three years in partnership with Girard-Perregaux. As we’ve met across the idea of innovation for efficiency, we’ve seen lovely watches, memorable moments, and a collaborative relationship emerge from the partnership.
We have now benefitted from collaboration, sharing concepts, and dealing carefully to raise every thing we do. I need to thank Patrick and his staff for the trip and the eagerness, dedication, and creativity they’ve utilized to what we do collectively. Lengthy could it proceed.
Patrick Pruniaux, Girard-Perregaux Chief Govt Officer, commented:
It’s no coincidence that the collaboration with Aston Martin Aramco has coincided with a season of renewal at Girard-Perregaux. Collectively, we’ve constructed a partnership and a friendship, some unbelievable watches, and one another up, elevating perceptions of each manufacturers. It’s been the proper marriage, and we’re extremely excited to proceed it.
I thank Lawrence and the Aston Martin household for becoming a member of us on this journey of discovery as we returned to independence and for the power they’ve dropped at our operation. The long run is brighter due to the renewal of our partnership as we innovate, create, and journey ahead collectively.