BENETEAU, the world-renowned yacht builder, and Alpine, the high-end sports activities speciality model and residential of the BWT Alpine Method One Staff, have introduced an thrilling new collaboration. This partnership goals to reinforce each manufacturers’ shared dedication to innovation by cutting-edge design and unparalleled high quality. With over two centuries of mixed legacy beneath the French tricolour banner, Alpine and BENETEAU are set to redefine luxurious and sports activities design, paving the best way for a brand new era of thrill-seekers who worth distinctive type and efficiency.
On the coronary heart of this co-branding initiative lies a shared dedication to excellence and a daring imaginative and prescient for the longer term. This partnership will supply unique advantages to Alpine and BENETEAU house owners and distributors, together with entry to particular occasions and distinctive gives. Moreover, it is going to lengthen into the Alpine Automobiles and BENETEAU product ranges, with limited-edition collaborations to be unveiled later this yr.
We’re thrilled to affix forces with such an esteemed participant in motorsports. This partnership displays our shared dynamism and need to problem ourselves in discovering new paths to success. Alpine represents an evident and logical associate, sharing parallels with our model, corresponding to crafting top-of-the-range merchandise, delivering a superior buyer expertise, and exceeding market expectations.
Eric LeVine
BENETEAU Motor Yachts Gross sales Director
The BWT Alpine Method One Staff is spearheading this collaboration, whose motorsport experience and drive for fulfillment align seamlessly with BENETEAU’s ambition to innovate and lead within the yachting trade. As a world chief in yacht constructing, BENETEAU has invested in a groundbreaking new vary that enhances Alpine’s automotive achievements. Collectively, these two icons of French ingenuity purpose to set new benchmarks of their respective fields, mixing technological prowess with a design-oriented philosophy.
We’re vastly excited to associate with the distinguished boatbuilder BENETEAU. Each the BWT Alpine Method One Staff and BENETEAU lead their respective industries in efficiency and innovation. This collaboration permits us to mix experience and create state-of-the-art initiatives. Alpine’s daring ambitions for fulfillment, each on and off the observe, align completely with BENETEAU’s imaginative and prescient for a forward-thinking future.
Oliver Oakes
Staff Principal of the BWT Alpine F1 Staff
This dynamic partnership between Alpine and BENETEAU embodies the most effective of French innovation and craftsmanship. Collectively, they’re poised to redefine luxurious, efficiency, and design, delivering groundbreaking experiences for his or her world audiences.
We’re delighted to announce Alpine’s newest collaboration with French yachting large BENETEAU. Past our shared heritage in France, we share widespread ambitions for sustainable innovation, product improvement, and worldwide development. This partnership encompasses a spread of actions that may unite our respective audiences and considerably increase our world visibility.
Antonino Labate
VP Gross sales, Advertising & Buyer Expertise at Alpine